Project : Max Protein
Services : Lorem Ipsum, Lorem Ipsum
Industry : Ecommerce
Web Development – How 1702 Digital created a winning E-commerce solution NG EarSafe with Shopify
How 1702 Digital created a winning E-commerce solution NG EarSafe with Shopify
Audio File
0:00
0:00
NG EarSafe isn’t just another headphone brand. They’re architects of auditory responsibility that prioritize your hearing health with advanced open-ear designs. As India’s first doctor-certified headphones, NG EarSafe offers a safer way to communicate, even benefiting those with conductive hearing loss.
Challenges
Limited functionality: The platform lacked essential e-commerce features for managing product lines, promotions, and customer interactions.
Poor user experience: The website’s aesthetic, navigation and checkout process were clunky, creating friction for potential customers.
Scalability issues: The WordPress platform couldn’t accommodate NG Earsafe’s anticipated growth in product lines and traffic volume.
Solutions
Our team designed a holistic strategy to address NG Earsafe’s challenges
Shopify Migration: We recommended migrating to Shopify, a robust platform offering security features, scalability and seamless integration with third-party applications.
User-Centric Design: We crafted a visually appealing and user-friendly online store tailored to NG Earsafe’s brand. This included intuitive navigation, clear product descriptions, and a streamlined checkout process optimized for mobile responsiveness.
Website optimization: Clean code, optimized page load times ensured the website provided a smooth experience to the viewer across various devices.
Results
The strategic move to Shopify and user-centric design resulted in significant improvements for NG Earsafe:
Increased sales: A streamlined user journey and better conversion rates, led to a notable boost in online sales.
Enhanced customer engagement: The user-friendly interface and informative product descriptions fostered brand loyalty and a more positive customer experience.
Scalability for Growth: Shopify not only empowered their E-commerce but also accommodated future needs effortlessly with the business on the rise.
This case study demonstrates the power of a well-planned e-commerce strategy executed by 1702 Digital. By going beyond migration and focusing on user experience and platform selection, we created a winning solution for NG EarSafe that positions them for continued success online.
Honestly we were a bit hesistant before proceeding with them initially for our website revamp as we had bad experiences already in the past but once the work started, our confidence and trust also started growing seeing at the work and dedication of the team. The shape that our store took was much better than what we had expected and it has been a very fruitful transition for us as a D2C brand, Would totally recommend!
Meet Shah
Co-founder & CEO
