Tried and Tested Tips to Gain Followers on Instagram

Instagram, a thriving hub for online connections and visual storytelling, offers a wealth of opportunities to expand your reach. If you’re eager to build a stronger and more engaged following on the platform, you’re in the right place. In this guide, we’ll share time-proven strategies and tips that have consistently proven successful in growing your Instagram audience.

To Understand the Audience, Know the Types of Instagram Followers which Exist :

• Real Followers:

  These are authentic users genuinely interested in your content or brand. They actively engage, interact, and contribute to your online community.

• Active Followers:

  These followers are highly engaged with your content. They frequently like, comment, and share your posts, playing a significant role in boosting your reach and visibility.

• Passive Followers:

  While less interactive, passive followers still consume your content and occasionally express interest in your posts, contributing to your overall engagement.

• Bots or Fake Followers:

  These are automated or spam accounts created to inflate follower counts. They offer no real engagement and can harm your credibility.

• Ghost Followers:

  Ghost followers are legitimate accounts that rarely or never interact with your content. They follow you but don’t actively contribute to your online presence, making them less valuable.

• Brand Followers:

  These followers are loyal customers or advocates of your brand. They follow your account to stay updated on your products, services, and promotions.

• Family and Friends:

  These are personal connections who follow your account to stay connected with you and offer support. Their engagement may vary depending on their interests.

• Trend Followers:

  Trend followers are drawn to your account because it aligns with current trends, popular topics, or niche interests. Their engagement might fluctuate based on the trends you focus on.

Tried and Tested Tips to Gain Followers on Instagram

Gaining followers on Instagram is a common goal for individuals and businesses alike. An active and engaged follower base can boost your online presence and help you reach a wider audience. Here are 26 tried and tested tips to help you grow your Instagram following effectively.

1. Optimize your Instagram account:

   Start by completing your profile with an eye-catching profile picture, an engaging bio, and relevant contact information. This sets the foundation for a professional and appealing account.

   

2. Use a social media content calendar:

   Planning your posts in advance allows for a consistent and well-rounded content strategy that keeps your followers engaged and informed.

3. Schedule Instagram posts in advance:

   Utilize scheduling tools to post content at optimal times, ensuring that your account remains active even when you’re not online.

4. Adhere to a regular posting schedule:

   Consistency in your posting routine helps followers know when to expect new content, fostering a loyal audience.

5. Engage with customers, brand advocates, and influencers:

   Interacting with your audience and collaborating with influencers can boost your visibility and credibility within your niche.

6. Download an Instagram for Business kit:

   Instagram provides resources, including templates and how-to guides, to create professional and engaging content.

7. Avoid fake Instagram followers:

   Prioritize organic growth over fake followers, as genuine engagement is crucial for a successful Instagram presence.

8. Showcase your Instagram everywhere you can:

   Promote your Instagram account on your website, email signature, and other social media profiles to increase its reach.

9. Make your account into a business profile:

   If applicable, switch to a business profile to access valuable insights and features that can aid in growth.

10. Find your Content Niche:

    Determine a specific theme or focus for your content to attract a targeted and interested audience within your niche.

11. Understand your Audience and make meaningful conversation with your audience:

    Pay attention to your followers’ interests and actively engage with them to build a loyal and responsive community.

12. Post content that followers actually want to see:

    Share content that aligns with your niche and resonates with your audience, taking their preferences and feedback into account.

13. Follow photography and editing best practices:

    Enhance your posts with high-quality images and expert editing techniques to create a visually appealing feed.

14. Find hashtags where your followers hang out:

    Research and use relevant and popular hashtags to increase the discoverability of your content.

15. Use a consistent, platform-specific brand voice:

    Develop a unique and recognizable voice that represents your brand, resonates with your target audience, and maintains a cohesive identity.

16. Partner with influencers in your niche:

    Collaborate with influencers sharing your interests to introduce your account to a broader and relevant audience.

17. Use geo-tagging to attract local followers:

    Tag your posts with your location to connect with users in your vicinity, especially if you have a local business.

18. Explore Instagram stories’ interactive features:

    Utilize stickers, polls, and questions to engage with your audience in a dynamic and personal way through your stories.

19. Use Instagram’s live feature:

    Go live to connect with your followers in real-time, address their questions, and share behind-the-scenes moments.

20. Leverage short-form video content:

    Embrace the popularity of Instagram Reels or IGTV to share quick, engaging videos that showcase your content or brand.

    

21. Host an Instagram account takeover:

    Allow an influencer or partner to temporarily manage your account, attracting their followers and creating a buzz.

22. Get on the Instagram Explore page:

    Strive to create high-quality, engaging content that has a chance to be featured on Instagram’s Explore page for increased visibility.

23. Try Instagram promotions and ads:

    Invest in paid advertising to reach a wider audience and effectively target specific demographics.

24. Share your profile link on your website and social media channels:

    Cross-promote your Instagram account on your other online platforms to expand your follower base.

25. Apply for a verification badge:

    If eligible, seek a verification badge to establish credibility and authenticity, which can attract more followers.

26. Create your own filters and badges:

    Design custom AR filters and badges to enhance user engagement and provide a unique experience for your followers, making your account stand out and leaving a lasting impression.