The Objective
NG EarSafe isn’t just another headphone brand. They’re architects of auditory responsibility that prioritize your hearing health with advanced open-ear designs. As India’s first doctor-certified headphones, NG EarSafe offers a safer way to communicate, even benefiting those with conductive hearing loss.


The strategic move to Shopify and user-centric design resulted in significant improvements for NG Earsafe:
Increased sales: A streamlined user journey and better conversion rates, led to a notable boost in online sales.
Enhanced customer engagement: The user-friendly interface and informative product descriptions fostered brand loyalty and a more positive customer experience.
Scalability for Growth: Shopify not only empowered their E-commerce but also accommodated future needs effortlessly with the business on the rise.
This case study demonstrates the power of a well-planned e-commerce strategy executed by 1702 Digital. By going beyond migration and focusing on user experience and platform selection, we created a winning solution for NG EarSafe that positions them for continued success online.
Our Results
Our team designed a holistic strategy to address NG Earsafe’s challenges
Shopify Migration: We recommended migrating to Shopify, a robust platform offering security features, scalability and seamless integration with third-party applications.
User-Centric Design: We crafted a visually appealing and user-friendly online store tailored to NG Earsafe’s brand. This included intuitive navigation, clear product descriptions, and a streamlined checkout process optimized for mobile responsiveness.
Website optimization: Clean code, optimized page load times ensured the website provided a smooth experience to the viewer across various devices.

What makes this client’s execution truly unique?
Our team designed a holistic strategy to address NG Earsafe's challenges
Shopify Migration:
We recommended migrating to Shopify, a robust platform offering security features, scalability and seamless integration with third-party applications.
User-Centric Design:
We crafted a visually appealing and user-friendly online store tailored to NG Earsafe's brand. This included intuitive navigation, clear product descriptions, and a streamlined checkout process optimized for mobile responsiveness.
Website optimization:
Clean code, optimized page load times ensured the website provided a smooth experience to the viewer across various devices.
They Happy. We Happy!
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